W.J. Deutsch & Sons, Ltd. was founded by Chairman Bill Deutsch in 1981 with a vision: to represent fine wines from family-owned producers around the world, to sell these wines to the trade with well-planned marketing support and to offer these wines to U.S. consumers at fair market prices.
Commitment to this mission has never wavered, and today that vision is a successful reality. What began as a two-person operation now boasts over 130 employees nationwide.
Over the years, W.J. Deutsch & Sons has been recognized by and received accolades from wine writers, industry magazines, and national newspapers. The company continues to grow on every level, constantly improving both their wine portfolio and their business structure.
Son Peter is Chief Executive Officer; thus, two generations of the Deutsch family work side by side in their continuous quest to build strong relationships throughout the wine industry.